The Planet Blog

Hi everyone! I started working at The Planet a few months ago in the technical support department, and I’ve really enjoyed my experience here. I’ve been on the customer side of technical support calls for most of my life, so I’ve never understood what it was like to be on the supporting side of the call. Now that my perspective has changed a little, I’ve noticed that the best customer support occurs when the support provider and the support requester work together to create the best experience possible.

Shelves of books have been written about providing great customer support, but I haven’t seen many written about how to get great customer support. When you work with a service-based company, you’re likely going to interact with customer support representatives regularly. During these interactions, your experience will not be defined by your question or the issue you have. Instead, it will be defined by how you present your issue to technical support.

It can be extremely frustrating when a server goes down or a script isn’t working the way it should. When this happens, my gut reaction is to get upset and throw my keyboard. I’ve also noticed that when I am angry, I have a difficult time trying to explain my problem to technical support. I’ve come to realize that I’m not alone in that regard, and with my newfound perspective, I came up with a few tips that might help you get the most bang for your buck when you work with customer support:

1. Remember there’s a human on the other end. It doesn’t matter where the customer support representative is; they’re human, and their responsibility is to help you. I don’t have any empirical data, but human nature tells me it’s easier to be nice to someone who is nice to you. Once you realize there’s a person on the other end of the phone trying to do his/her job, it’s a little easier to thank them in advance for their help. It may seem insignificant, but if you thank me in advance for my help, I’ll subconsciously work harder in an effort to deserve that gratitude.
2. Don’t assume your request will be ignored. I’m surprised by the number of people who start or end their e-mail with, “No one will probably see this, but …” or “Not that anyone cares, but …” Don’t assume that you’ll be ignored. That assumption is more of an overarching negative sentiment than it is a “reverse psychology” play. The support process can be defined by the expectations you set for it, so get started on the right foot and expect that your questions will be answered and issues will be resolved.
3. Don’t start with a threat. “If you don’t do this, I’m going to report this to my bank and other authorities,” or “If you don’t respond within 25 seconds, you’ll be hearing from my lawyer” … It’s not uncommon to hear things like this in the first message in a ticket. Starting with a threat never helps your cause. It’s much easier to help someone who seems easy to help. Invoking lawyers does not make your ticket seem easy to address.
4. Provide useful, descriptive and relevant information. This tip can be tough since it’s hard to understand what information is relevant, but think about it before you send a support request. If you are having trouble logging in, then “I can’t log in. Any ideas?” is not quite as clear as “Whenever I try to log in, the login screen just reloads without an error message. I know my username and password is correct. Any ideas? Thanks.” That extra information will help considerably and will reduce the number of back-and-forth e-mails between you and the support representative.
5. Don’t write overly detailed, wordy support requests. The longer your e-mail, the more difficult it is to read, diagnose and to respond. A representative has to read the entire ticket to find what’s meaningful and figure out exactly what’s wrong. Since they’re trying to help you, you want to reduce their burden. You want to make it as easy as possible for them to help you. So, be clear, concise and brief. If you’ve got a couple different issues for support to look at, break them out into individual tickets … different issues may need to be addressed by different departments, so multiple issues in a single ticket can lead to delays in responding to specific issues in the ticket.
6. More Tickets ≠ More Support. Don’t create multiple support tickets for a single issue … While it seems like you are drawing more attention to the issue and creating a sense of urgency, you’re really slowing down the support process. Support representatives might be addressing the same issue in parallel or information might be lost between tickets, elongating the time to resolution.
7. Escalate your tickets smartly. If you think a ticket should be handled differently or if you would like a supervisor to look into a specific issue, you should always feel free to request escalation to a manager or a supervisor. The best way to make that request is to update your open ticket, initiate a live chat or place a call into the technical support phone line. If you aren’t satisfied with your support experience, then we aren’t either, so we want to hear from you.

As you can see, the prescription is not too complicated: Prepare yourself to receive the best support, and you’re much more likely to receive it.

- Sean

Just when you thought it was safe to go back in the kitchen … we’ve got a new installment of our adventures in microwaveable cuisine.

Given the lapse in vending-free content since Clayton Spivey’s cheeseburger, you may have feared the worst, but all is well … Clayton is still working hard in development for our managed hosting group, and we still have plenty of cheeseburgers in the vending machine.

In this episode, you’ll meet Arnold Ybanez and his meal of choice: hot wings. Arnold is a senior manager in our call center, and he’s been very involved in improving our customer-facing departments. We discuss our support organization’s desire for continuous improvement, and he explains several of the ways we’ve built and changed processes to improve The Planet’s customer experience .

Because the introduction to this video would not be complete without a ridiculous pun, I’d like you to observe that the video is split into two bite-sized portions to best satiate your hunger to learn. You may notice a few anachronisms in our discussion because this video was actually recorded around six months ago … archaeologists recently recovered the original footage, and it has been faithfully restored to its initial glory for your viewing pleasure.

-Kevin

Hi there. Laurence Simon here. I work in The Planet’s call center. I do triage on weekday mornings, sweeping the ticket queues and picking off calls. Nice to meet ya.

You know, all things considered, it’s rather nice in here. Good ambient light, and there’s a great view of Buffalo Bayou and the Ferris wheel at the Downtown Aquarium. The chairs are pretty comfortable. And, I. Love. The Tunnels. (I highly recommend Treebeards‘ red beans and rice.)

However, there’s one thing that irks me: While we work 24/7, 365 days a year (or 366 this year!), come hurricane or hot air from the folks on television getting us all worked up over named storms, we can still make your experience even better.

I talked with my fellow trench-mates (pictured below), cobbled together a few notes, and jotted down a few suggestions, tips and thoughts that can give you a better, faster and more efficient experience with Technical Support:

1. Reboots

It takes just as long to set up a Manual Reboot Request (MRR) as it does to submit a trouble ticket or call in a reboot request when you’re at a computer. If you need a reboot for a server, use the ROD/Remote Reboot functions. If that fails, then use the Manual Reboot Request. You’ll see much quicker results this way.

Submitting a normal ticket with “Please reboot my server” requires that a technician go into Orbit, submit a reboot request for you, and then close out the original ticket. It takes much longer to get a server rebooted this way than by using ROD or Manual.

2. Initial Setup

The first thing you should do with your server is set the hostname, get that hostname resolving in DNS, and then request it as the Reverse DNS. This will prevent a lot of common network issues from the get-go.

The hostname should be a fully qualified domain name that points to the server. For example: server.exampledomain.com.

To get a Reverse DNS entry set up, just submit a trouble ticket with Reverse DNS as the subject line or a DNS Change Ticket. Make sure to include the IP address and the hostname you want to point it at.

3. Escalation Procedures

Prepare and post a set of escalation procedures for common situations so that we don’t need to ask you to perform basic recovery tasks.

Let us know in advance what to do if an alert comes up and the server requires a reboot, if it is OK to run an FSCK on the drive when it’s needed, or to replace failed drives the moment they lock up.

4. Readily Accessible Information

Keep a card with your account number and password — with bogus characters — handy in case you’re away from your desk.

For instance, if your password is:

1L0v3Kev1nH4z4rd

Besides the fact that you’ve got some serious issues to work through (or the fact that you are actually Kevin Hazard), you can bogus this up with some XJQP magic…

x1L0jv3Keqv1nH4zp4rd

If someone steals your wallet, they won’t have the actual password. Just remember to remove the X, J, Q and P characters and you have your password.

For additional security, you can require that we ask a security question, like your mother’s maiden name. That’ll also throw off anyone who gets a hold of the account.

5. Keep a Calendar

Keep a wall calendar handy with reminders when SSLs and domains are up for renewal. Also, program them as appointment reminders in your cell phone.

A multimillion-dollar operation can be brought to its knees for a day when its domain expires. Renew it for as long in advance as you can afford, and be sure to keep the account information for logging into your registrar handy. (Or, if you want to make sure it’s all in one place, make The Planet your domain registrar.)

(NOTE: According to Whois, ilovekevinhazard.com is available)

6. Notification Address

Do not set your notification address to one on your server. When you use an external contact address, you can get updates when the server’s down or if there is an abuse or legal issue.

If you lost your cell phone, you wouldn’t want people calling your cell phone to tell you they’ve found your cell phone, right?

Be sure to check that mailbox frequently, or have it alert you.

7. Up to Date

Keep all your contact information up to date. This tip is a continuation of No. 6, but it’s important enough to reiterate on its own.

8. Plan Ahead

If I were to tell you, “Your server is down and we cannot recover any data off of it,” what would you do?

Disaster planning and testing your recovery procedure on a regular basis is critical to any online business. Spending some time and money with our sales department exploring backup and redundancy will prevent you from losing clients, money and sleep.

As I like to say, “Terminator 2: Judgment Day was just a big advertisement for offsite backups.”

9. Cut out the Middle Man

Simple changes to the A Records of DNS entries can be done in Orbit instead of via a ticket.

Just go to DNS Administration, bring up the domain, make the changes, and save them.

This is actually easier to do than submitting a ticket requesting the change, and it’s a lot quicker.

10. Help Us Help You

Keep your passwords updated in Orbit and let us know what port SSH is listening to. Include any wheel users or special instructions for login.

This will save us time in addressing your issue because it will let us get into your server the moment we get the ticket.

It’s like keeping a key in a fake rock in the garden so the neighbor can feed your cat (or James Caan if you’ve got a Kathy Bates Misery thing going on).

11. Firewalled

If you have a firewall, please allow the Technical Support group access to your server.

It’s important to have a firewall on your server for security purposes, whether it’s one of our dedicated external firewall products or just a set of iptables or Windows Defender. But it’s also important that we are able to access your server quickly should you raise the alarm.

12. Be Specific

Please make the ticket summaries descriptive and unambiguous. “Help!” and “Urgent!” and “I am losing my business!” make it difficult to quickly assign issues. After the issue is resolved, they also don’t help us track down previous issues with a server to establish patterns of problematic hardware, software or networking.

We understand that it’s an emergency, but please don’t let your panic prevent us from being able to resolve the problem quickly or learn from that incident in to assist you in the future.

13. Include as Much Information as Possible

Always include error messages, exactly what you did before getting those errors and any relevant sections of log files to demonstrate what problems you are running into. If it’s with a specific domain or account, provide those, too. A ticket with “This doesn’t work!” doesn’t tell us much, since we need to know more about “this” and how it’s not working.

The more information we have about the problem, the better. Otherwise, there may be some back-and-forth on the ticket that ends up taking hours instead of minutes.

Here’s the biggest one that folks have told me about:

14. Trust Us, We’re Here for You

After a ticket is submitted, a lot of customers will speed-dial Technical Support, asking them to read the ticket and address it immediately.

We’re here to assist, but jumping the queue by calling in isn’t necessarily effective in escalating your ticket. We triage issues based on the severity of the incident, which technicians are best equipped to handle a given problem, and if the ticket needs to be handled by any of our other teams (Networking, Data Centers, Professional Services, Advanced Services, Abuse, etc.).

And, unlike those pesky elevators which actually do show up quicker when you press the button multiple times, calling in to check if a reboot has been completed will not get a server rebooted faster. Our call center is downtown while the Houston data centers are at least 30 miles away. (Dallas is even farther than that!) Data center technicians work through the queues as quickly as possible, and they are generally able to respond to tickets within minutes of submission.

We understand that you’re frustrated when your business depends on your server, and sometimes that materializes in blowing off some steam and passing along some of the heat that your own clients are dumping on you.

One odd thing I’ve noticed in my time here is that I’ve actually become a lot nicer and more patient with service representatives on the telephone. I’ve been reading the FAQs and submitting trouble tickets when possible. I know what it’s like on the other end of the line. I know what it’s like to be them.

OK, so that’s all I’ve got for this time around. I’ll have more next time.

Until then, save me the last flagon of iced tea in the break room, and thank you for choosing The Planet!

-Laurence

A couple of weeks ago, Flora posted a few questions in the comments section of our Call Calibration blog and asked for more information on our call-monitoring process: “I’m interested to know more about calibration and call monitoring. When representatives are appraised by different appraisers, how to ensure fairness? How to eliminate the effect of subjectiveness [sic] in call monitoring?”

As the Contact Center QA manager, fairness is always a main concern for me, so I’d like to take a few minutes to share a little more about how we’ve set up our system.

In the Call Calibration blog, you got a glimpse of what happens during our weekly calibration meetings: The management staff, supervisors, team leads and randomly selected agents monitor and review a sample selection of calls. We discuss the call, and each team member shares their view on how they interpreted the customer-agent interaction. The call is reviewed from a process-and-procedure viewpoint, measuring how it impacts customer satisfaction.

Subjectivity in call monitoring takes two distinct forms: the subjective goals when working with each customer and the subjectivity inherent in peer reviews of performance. The question of the qualitative or subjective aspects in each call is very important: An agent can hit all the points on the evaluation form and the customer’s needs may still not be fully met. Our goal is to satisfy our customers, and if we aren’t hitting that goal with these objective metrics, these sessions are counterproductive. As such, our call calibration grading sheets have evolved over the course of our reviews, acknowledging the importance of — and the subjectivity inherent in — one-on-one interaction.

For instance, empathy is probably the most subjective quality of a call, so we needed to learn the best ways to “grade” when is a call truly sincere and when it sounds forced and unattached. Is there an objective way to ensure this subjective goal is met? We want to move beyond responses such as, “I’m sorry to hear that,” to responses like, “I’m very sorry to hear that you are experiencing X issue. Let me see what I can do to help.” We work with all of our agents to get their input on the most organic, genuine ways to communicate help to our customers, and as we create these hosting call-center best practices, we get additional feedback that helps us build and shape the way we run our organization.

We know that it’s impossible to separate reviewers from their relationships with the agents being graded, so subjectivity will always be an implicit part of the review process. We’ve made the environment very positive, and we follow up with each individual reviewer after our calibration sessions if his or her perception of the call differs from others. Even on the calls scored very poorly, the agents being reviewed should never feel like they are being picked on or talked down to … Every review offers an opportunity to learn how to perform better — it’s not intended to harp on what was done wrong.

When we first introduced the calibration program, there were supervisors who did not want their teams monitored. The fingers always pointed to someone else’s team, and no one really wanted to hear what they did wrong on a given call. By making these calibration sessions much more casual and positive, the tide turned, and agents are now anxious to be selected for review. We made sure to establish the underlying objective of how our interactions affect The Planet’s overall customer experience, and that team-centric goal goes a long way in opening everyone to feedback and criticism.

Calibration is fun now. It’s an engaging process showing us how we did from the customer’s standpoint at the end of the day. If you have any additional questions about the call calibration process, please let us know!

-Arthur

Continuing The Planet’s feature coverage on WHIRtv, Anastasia Tubanos of The WHIR sat down with our vice president of Customer Care Jim Picone.

Jim explains the major improvements we’ve executed in our customer care organization within the past two years and focuses on the benefits of our new phone, chat and ticketing systems. With these new systems, we can now track critical metrics to create best practices and monitor operational efficiencies.

Watch the video below to get additional insight into our call center and our vision for the continuous improvements we’re making in our customer care organization.